Nextory, a popular audiobook streaming service in Europe, has announced a new partnership with Renault - a popular French car band.
Thanks to this collaboration, Renault vehicles will provide access to Nextory's extensive library, allowing drivers and passengers to listen to hundreds of thousands of audiobooks on the go.
Renault is the first car manufacturer to integrate Nextory into its vehicles that use the openR link multimedia interface, such as the Renault 5 E-Tech, Megane E-Tech, Scenic E-Tech, and other French car models.
This integration enables users to enjoy a convenient and enriching entertainment experience. They'll have access to over a million book titles from more than 19,000 publishers, right from their car's dashboard. This means they can listen to their favorite books from the Nextory catalog during their daily commutes or while traveling.
With this partnership, Renault aims to enhance driving and travel experiences by providing useful services to its customers. Initially, this technology will be available in ten European countries where Nextory is already present, including Sweden, Finland, Germany, and France, with plans to expand to other European countries in the future.
Here’s what Nextory's CEO, Shadi Bitar, has to say:
"We are thrilled to partner with such a strong global brand as the Renault Group to offer its customers an unmatched entertainment experience. This partnership with such a renowned automotive group aligns with our ambition to make audiobooks accessible to as many people as possible, anytime and anywhere. It strengthens Nextory's reach and position as a rapidly growing independent player in the streaming industry."
On Renault's side, this reinforces the new image of the French manufacturer, which now seeks to position itself with a forward-looking marketing strategy (electric vehicles) while capitalizing on its heritage (the new Renault 5).
In a way, this aligns perfectly with the image conveyed by audiobooks!
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